Sapitri, Nur Ravena (2020) PENGARUH FASILITAS ONLINE TRADING, MODAL MINIMAL INVESTASI DAN PERSEPSI RISIKO TERHADAP MINAT INVESTASI. Skripsi thesis, Sekolah Tinggi Ilmu Ekonomi Indonesia Jakarta.
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Abstract
ABSTRAK Penelitian ini bertujuan untuk mengetahui pengaruh fasilitas online trading, modal minimal investasi dan persepsi risiko terhadap minat investasi generasi milenial. Jenis penelitian ini merupakan penelitian kuantitatif, dengan menggunakan analisis regresi liniear berganda dan uji hipotesis. Populasi dari penelitian ini adalah generasi milenial dengan rentang usia 17-34 tahun, khususnya mahasiswa yang mengambil progam studi S1 manajemen perguruan tinggi di Jakarta. Teknik pengambilan sampel menggunakan purposive sampling dan incidental sampling, dengan sampel yang diperoleh sebanyak 96 mahasiswa. Data yang digunakan dalam penelitian ini adalah data primer yeng berupa jawaban responden atas kuesioner, dan diolah menggunakan software SPSS versi 23. Hasil penelitian berdasarkan uji t (parsial) membuktikan bahwa fasilitas online trading dan persepsi risiko berpengaruh positif signifikan terhadap minat investasi generasi milenial, sedangkan modal minimal investasi berpengaruh positif tidak signifikan. Pengujian uji F (simultan) menunjukan bahwa fasilitas online trading, modal minimal investasi dan persepsi risiko secara bersama-sama berpengaruh terhadap minat investasi generasi milenial. ABSTRACT This study aims to see the influence of online trading, minimum investment capital and risk perception on investment interest in creating millennials. This type of research is quantitative research, using multiple linear regression analysis and hypothesis testing. The population of this study is the millennial generation with an age range of 17-34 years, especially students who take undergraduate college management study programs in Jakarta. The sampling technique used purposive sampling and incidental sampling, with a sample of 96 students. The data used in this study are primary data in the form of respondents' answers to the questionnaire, and processed using SPSS version 23 software. The results of the research based on the t test (partial) prove that online trading and perceptions have a significant positive effect on investment interest in creating millennials, while minimum investment capital has a positive and insignificant effect. The F-test test shows that online trading, minimum investment capital and risk perception together affect investment interest in creating millennials.
| Item Type: | Thesis (Skripsi) | ||||||||
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| Uncontrolled Keywords: | Fasilitas Online Trading, Modal Minimal, Persepsi Risiko dan Minat Investasi | ||||||||
| Subjects: | Manajemen > Manajemen Keuangan | ||||||||
| Divisions: | S1 Manajemen | ||||||||
| Depositing User: | Users 904 not found. | ||||||||
| Date Deposited: | 30 Oct 2020 01:27 | ||||||||
| Last Modified: | 30 Oct 2020 01:27 | ||||||||
| URI: | http://repository.stei.ac.id/id/eprint/1243 |
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